Out with the old names, in with the new nicknames.
The Nets and Heat are being considered by NBA to wear nicknames at the back of their jerseys instead of their family names. These will be called nickname jerseys and are set to further enhance the brand that each player carries.
Some of the members of the championship team Miami Heat have been made aware of this supposed plan of NBA. The teams might be required to wear the nickname jerseys in a game, at least in one game for the season, where both teams would be playing against each other. There was still no official announcement from the National Basketball Association, but there was apparently some advance information considering that both teams already “know” about the said plan.
As far as what they know at the moment, it would only be them, the Miami Heat and Brooklyn Nets that will be wearing the said jerseys. With regards to how many times they would be wearing them, or if it would be their official jerseys in every game, or whether they would also be wearing such jerseys when playing against other teams, the answers are still in the shadows.
LeBron James, 4x NBA MVP, has already chosen to have “King James” written on his nickname jersey, in case it would be officially announced by NBA. Ray Allen, chose to be called “Shuttlesworth” in reference to the role he played in “He Got Game.” Dwayne Wade is still in a quandary whether to go for “Three” or for “D-Wade,” with “Three” being his favorite and with the latter, being the name that he has been popularly called. Kobe Bryant likes “Black Mamba” while Shane Battier simply prefers “Batman.”
According to Bryant, in a report he gave to ESPN’s Darren Rovell, the nickname jersey will be a great way for the players to really develop their brand, which in a way will tell what each player represents. The nicknames could even tell each player’s story.
In preparation for the upcoming season, the Heat will train in the Bahamas, which would start early of October, particularly at Atlantis Paradise Island Resort. The team is currently vying to have a three-peat and be in line with three other NBA teams that have become NBA Champions thrice in a row, namely, Boston Celtics, Chicago Bulls, and L.A. Lakers. This is one feat that many NBA teams wanted, and it is now Miami Heat’s turn to make sure that they belong in this line of select players.
During the Preseason, Miami Heat will be playing with other teams in the following locations: Miami, Auburn Hills, Kansas City, Washington, Brooklyn, and New Orleans. They will mostly utilize American Airlines Arena, Palace of Auburn Hills, Sprint Center, Verizon Center, Barclays Center and New Orleans Arena respectively.
Everybody would be in for a show for the upcoming season. All eyes will be looking towards Miami Heat. Will they, or will they not, achieve the three-peat that they dream about? Wait and see.
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